By The Numbers
Site with SU Model.jpg

Scripps Poway Parkway
59,976 ADT

U.S. Interstate 15
255,000 ADT

200,000 SF
Retail including
TJ Maxx and
Home Goods


420,000 SF 
Class A
Office Space
100% Leased

Located above the heavily-travelled, affluent and richly populated I-15 corridor, The Watermark will provide locals with a vibrant shopping, dining and entertainment destination.

140 KEY

Element Hote

635,586

Daytime

Populationl

 

335,811

Daytime

Population

140 KEY

Element Hotel

7Mile Trade Area
SanDiego-New-WM-Map-copy2.jpg

Enterprising 

Professionals

Median Age:

39

Median
Household

Income
$121,560

Bachelors

Degree
or Higher

60%

2020

Projected 

Population

335,811

Enterprising Professionals make up 75% of the market within the 7-mile trade area. A diverse and well-educated population, they are early adopters of technology and favor a lifestyle focused on health and fitness.