More Shops & Restaurant Announcements Coming Soon!

By The Numbers

116,325

Daytime

Population

117 KEY

Element Hotel

Scripps Poway Parkway
46,325 ADT

U.S. Interstate 15
271,862 ADT

+/- 82,000 SF
Curated Retail
and Restaurants

301,000 SF
Class A
Office Space

Located above the heavily-travelled, affluent and richly populated I-15 corridor, The Watermark will provide locals with a vibrant shopping, dining and entertainment destination.

140 KEY

Element Hote

635,586

Daytime

Populationl

Vision

Trade Area

Enterprising

Professionals

Median Age:

Median
Household

Income
$164,264

Bachelors

Degree
or Higher

83%

2030

Projected

Population

313,734

Enterprising Professionals make up 75% of the market within the expected trade area. A diverse and well-educated population, they are early adopters of technology and favor a lifestyle focused on health and fitness.

Numbers